My company did not actually have a Twitter account created so this exercise helped my company become established with this method of Social Media. I am going to begin growing this avenue as I have with our other social media efforts. Through this exercise, I created two separate lists however, made them private since this will now be my business twitter account. I made one for Mira Costa and made another for vendors that we use. In the Mira Costa one I added myself and our class account. In the Vendors list I added Rooof and Updater. I could see how this would help us grow our goal because we are able to sort out which conversations we want to get involved in. We can create lists for potential residents and jump into those conversations. We can even see what vendors are doing and we can become privy to the latest technology. We can also begin to network through the channels laid out in our lists, as well. I believe that the two best times to post would be early in the morning, so tha...
Looking at Facebook Analytics and Post Insights can reveal many interesting facts about our social media presence. From looking at my last 5 posts on our page I can see that the posts with the most engagement are the ones that share company information, rather than fun holiday posts. This week our followers went up 300% compared to past weeks however, our engagement dropped 44%. This is interesting to see that even though we have more followers, that doesn’t necessarily mean they are engaging with our page. This has shown me that we need to include more content that the user will be interested in, rather than what we are interested in creating. The suggested pages in our insights are not similar to our industry. However, it looks like they are businesses in a close proximity to where our address has stated. These are interesting facts to look at. Throughout looking at these numbers I can see that out of our 1,000 followers, we don’t get very much engagement or interaction. This shows t...
Since I am unable to post this as my business, here is what I would say if I were actually posting this to social media. “Sign up for our quarterly email newsletter! Here you will find the latest happenings, features, DIY Tips, and so much more! This is one subscription you won’t want to miss out on!” This will capture the attention of my audience and allow them the opportunity to sign up!
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