There are many pieces of information that are important to consider when looking at Google Analytics. One piece of information I have found especially useful has been direct website clicks and evaluating the source. Using this tool I can find how many website clicks we have received from our social media sites such as Pinterest, Instagram, and Facebook. This is useful information to look up on a monthly basis to consider how effective our social media is to our overall goal, to funnel people to our website for more information. Through Google Analytics we are also able to view our top content. This is useful because it helps us see what we should produce more of and what we should stop sharing. This helps us also see how effective certain postings are so we can tangibly evaluate our progress. When we see what is least effective, we can quit posting this type of content and focusing on these areas. Therefore, we will be able to offer more attention to other topics. Lastly, through t...
Comments
Post a Comment